Turn WhatsApp into a sales channel for your e-commerce
Recover abandoned carts, organize support, automate post-sale and sell more with WhatsApp, CRM, AI and integrations with your store.
Brands that improved their customer service with Merge
Where sales are lost
in your e-commerce
Abandoned carts with no recovery
Customers add products and disappear — with no automated action to bring them back.
Customers who buy once and never return
Retention and repurchase take a back seat while all the focus goes to acquiring new customers.
Support lost on WhatsApp
Scattered messages, no history and no assignment by agent — sales slip away from lack of control.
Leads without follow-up
Prospects who asked for quotes or had questions go without contact and forget about the store.
Manual post-sale without reviews
No process to confirm delivery, collect NPS or generate a new purchase after the sale is done.
Team overloaded during peak seasons
On Black Friday or other peak dates, message volume explodes and the team can't keep up.
What you can do
with Merge
Abandoned cart recovery
Send automated WhatsApp messages to customers who abandoned their cart and bring back those who were close to buying.
Campaigns for your customer base
Send segmented campaigns to your base — promotions, launches and seasonal dates directly on WhatsApp, with result tracking.
Repurchase and reactivation of inactive customers
Identify customers who haven't bought in a while and activate re-engagement campaigns with personalized offers.
Post-sale and reviews
Confirm delivery, collect NPS and request reviews automatically after each purchase — no manual effort from your team.
Multi-agent support
Organize conversations by queue, department and agent. Full customer history always available for whoever takes the chat.
AI for triage and simple questions
Handle frequent questions, route customers to the right team and scale during peaks — without removing human support when it matters.
Less chaos on WhatsApp. More control to sell.
Merge helps e-commerces organize support, recover opportunities and track the commercial operation in one place.
Fewer lost leads
Conversations, history and follow-up organized so your team doesn't rely on each agent's memory.
More recovered opportunities
Campaigns, abandoned cart, repurchase and post-sale via WhatsApp to bring customers back.
More operational control
WhatsApp, Instagram, Messenger, CRM, automations and AI in one place, with assisted onboarding.
From zero to full operation
in a few simple steps
Connect your store
Integrate your e-commerce platform and import customer and order data.
Centralize your channels
WhatsApp, Instagram, Messenger and Meta API in a single inbox.
Organize your operation
Assign conversations, create queues and keep each customer's history organized.
Activate automations and AI
Campaigns, cart recovery, post-sale and automated replies running 24/7.
Track results
Dashboards with support performance, campaign results and revenue generated via WhatsApp.
Integrate your e-commerce with Merge's
support, automations and AI
Recognize your platform, connect your data and turn conversations into sales with more context.
Centralize your conversation channels
into a single operation
Campaigns and automations via official WhatsApp
Send segmented messages to your customer base with real-time tracking — all inside the Merge platform.
- Abandoned cart recovery
- Repurchase and inactive customers
- Post-sale and review requests
- Seasonal campaigns (Black Friday, Mother's Day...)
- Order confirmation and delivery tracking
ℹ️ Campaign features are available in Merge. Sending via official WhatsApp may involve conversation/message costs charged by Meta, depending on category and volume of use.
AI as support, not a replacement
Merge's AI helps your team scale without losing the quality of human support.
- Pre-screening and automatic routing
- Answers for frequently asked questions
- Routing to the right department or salesperson
- Scaling during peak hours without overloading the team
- Human support always available when needed
Businesses that trust Merge
Fashion e-commerce that uses Merge to organize support and automate cart recovery via WhatsApp.
Sports goods store that centralizes support and automates post-sale with the Merge platform.
Children's boutique that uses Merge to manage customer relationships and increase repurchase.
Questions before you start
Does Merge work with my e-commerce platform?
Merge has integrations for Shopify, Magazord, Bling, Uoou, BW Commerce, Livexa and other platforms, depending on implementation scope. If yours isn't on the list, talk to our team — we're continuously expanding available integrations.
Do I need to change my WhatsApp number?
Not necessarily. Depending on the infrastructure used, it may be possible to use your current number. Our team will guide you to the best path for your operation.
Can I use both human support and AI at the same time?
Yes. Merge is designed for AI and human support to work together. AI handles triage and simple questions, while the human team takes over cases that need personalized attention.
Does Merge recover abandoned carts?
Yes. With the integration to your store and Merge's automations, you can configure automatic WhatsApp messages for customers who abandoned their cart — with custom timing, product details and a personalized link.
How do campaigns via official WhatsApp and Meta API work?
Campaign features are available in Merge. Sending via official WhatsApp may involve conversation/message costs charged by Meta, depending on category and volume of use. Merge does not charge an additional fee for campaign features — they are included in your plan.
Does Merge prevent WhatsApp account blocks?
Merge helps organize your operation and use official channels where possible, but blocks depend on Meta's rules and review process. We don't promise to eliminate that risk — which is why we always recommend following platform best practices.
Is there a minimum contract or lock-in period?
Talk to our team to learn about the available plan options. We work to find the model that best fits each operation and store size.
To improve your clients' results
Bring WhatsApp, CRM, AI and automations to your clients with support from Merge — without having to build everything from scratch.
- New revenue for you
- More perceived results for your clients
- Deployment with support from Merge